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Kata Combat - Practical Applications - Jion © Rakesh Patel 2012
KATA COMDiscussion Board > Unit 5 - Discussion Board > Unit 5 - Discussion Board
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Re:Unit 5 - Discussion Board 0 LikesCaglar Singletary Nov 27, 2016 09:52 PM
Running head: BUSINESS LAW I
Mgmt235 1604b 02 Tue, 12/20/16 Jamila Mitchell
CAGLAR SINGLETARY
COLORADO TECHNICAL UNIVERSITY ONLINE


Executive Summary
This business plan aims to provide overview of launch and marketing strategy for the new the Bash Productions with the name of a small TV production company called Bash Productions which originated from the fact that aggressively produce, distribute, and market the TV Programs to networks or cable companies that will showcase the TV Program to the general public is needed because of the falling TV audiences. The plan will have information regarding product, services offered and various brand elements that will be integral part of this business. Also, before launching these elements, the plan aims to provide detailed outline of all the internal and external environmental factors that impact the business and the industry in future. Correspondingly, economic study and structural structure will be deliberated in order to provide extensive study of operation of the business.
The primary goal of this business plan is to deliver data to venture capitalists and potential customers about the growth prospects, scope of business, fortes and opportunities for this product.
Entertainment has been one of the primary focus of citizens in the recent past and thus this business is centered on the focal point of healthy and wholesome entertainment along with enjoyable experience. The business will target specific age groups and income level groups so as to make sure that it has a defined group of customers which will form the core target group.







Introduction
It has been seen that entertainment oriented activities have taken up a considerable mind space among people and this has created an immense opportunities for the businesses to venture into the field of innovative shows, drama series and informative programs. The business house is basically a production company that that will be launched as Bash Productions. This club will focus on the wholesome entertainment with a good mix of shows and will emphasize the importance of healthy and family entertainment. The business will target the customer groups that are inclined to spend quality time with family in watching shows that are enjoyable (Brady, 2001).
Business Description
TV shows and dramas that are recreational in nature have a huge potential in the TV industry. Television industry is association of individual artists and television companies that makes money by creating and selling television programs to its viewers. Individual artists that include actors, directors, writer, musicians and other technicians to perform record the programs for the purpose of telecasting those for the viewers. A number of other professional also are required to assist them. Those professionals are producers, music publishers, talent managers, business managers, marketing professionals and lawyers etc. as well as the broadcasters such as satellite and Internet etc. Within the United States there are more than 7,000 television program production companies that operate among several thousand markets within the United States. Each year these companies aggregately generate $57 billion dollars a year of revenue.

Mission and Goals
Mission
To be a wholesome entertainment Company with investment in innovative content and format and contribute towards making a happy community with positive mindsets.
Goals
⦁ To achieve a number one spot in the area of innovative production companies in five years.
⦁ To attain double consumer base in two years and attain breakeven in four years.
⦁ To achieve top of the mind recall as far as brand recognition is concerned.
⦁ To provide the consumers with a shows that is innovative, content-rich, stimulating and watchable by all age groups.
Industry Analysis
Television industry in the US has been changing at the level of earnings and revenues, industry is mainly dependent on revenues from advertisement. But during the tough times of financial crisis in the US and world market revenues in industry had fallen significantly though in the recent times, it has been improving. Still there is pressure from margins side. Another most important change in the industry that has come is demand for high definition quality programs. This has resulted into increased cost of production. But at the same time there had been improvement in revenues on this account. This has stressed the overall financial position of television companies.
One of the most affecting trends in the industry is popularization of Internet. Over time viewers have started viewing television content on Internet for free and content creators hardly gets any comparable revenues from advertisement and fees as in case of satellite and cable distribution.
Competitive Analysis
The competitive landscape is favorable to the company since there are a very few players which can provide innovative and stimulating content with new format with no initial subscription cost. The company aims to present its shows as being Cosmopolitan with no unhealthy humor or content. The Major competitors in the category are:
Production house Market share (%)
Bishop Lyons Entertainment  33.6
ITV Studios  16.9
BBC Studios 11.4
Marketing Opportunities
Digital Marketing
⦁ Facebook Page: This will have certain announcements and updates regarding the new and ongoing developments in the channels and launch of the new shows.
⦁ Twitter Account: This will help to spread word of mouth publicity.
⦁ Pay per click: This will be Search Engine optimization to let the consumers see the name of business whenever they search for the new shows.
Positioning statement
To families and couples, experience the fresh and original shows and drama series with innovative content and format to start your morning, spend your evening or just when you feel like indulging yourself in the world of entertainment.
The target population for the channels can be defined as follows (William 2005).:
Based on the criteria mentioned for segmentation to reach at the target consumer the core target segment for the procrastination drug will be:
⦁ Young professionals who have a fast paced life and less time for recreation
⦁ Families who have to strike balance between work, household chores and social life
⦁ Urban population that wants new and quality entertainment
Target Market Segmentation
Demographical segmentation: families with children, old people and couples
Geographical segmentation: urban population mainly in metro cities
Psychographic segmentation: professionals having fast paced lifestyle and do not have time to waste on old format TV shows.
Discounts and Deals
Along with the above plan the company has special pricing for bulk subscription plans like trial, monthly and weekly plans. The double connections will be given 10 per cent discount on each subscription for the families with two or more TV sets (Gregory, 2003). Also, any individual that refers more than three friends will get 5 per cent rebate on membership renewal. This will enhance the word of mouth publicity of the channels and help in branding exercise (Grant, 2013).
Legal Status and Ownership
The legal structure of entity will be a private shareholding company must have a minimum of three shareholders. The minimum capital of a private shareholding company is DH 2 million. Shares may not be offered to the public. The private shareholding company's incorporating documents must preclude public offering of shares. This key positions of the company will be of the as follows, shown in the chart (Bridges, 2008).
The profiles of the key persons will be:
Board of Directors: They can be three or more members and they will comprise of the people who are owners or promoters of the company. They can also include experts who have been serving on the boards of the similar companies.
CEO: this person is owner of the company and has a good experience in entertainment industry.
VP – Strategy Planning and development: He should be an expert in the field of corporate strategy and planning preferably holding a degree in MBA.
VP Branding and Alliances: This person should have an extensive experience in conventional and digital platforms of marketing and advertising
VP – Memberships and operations: he should be an expert in the field of operations and events management in the country.
VP- Administration and Finance: He should be from the field of financial background along with some experience in managing administrative activities.
Porter’s five forces Analysis
Porter Five Force Intensity
Competitive Rivalry Within The Industry High
Bargaining Power Of Customers Medium
Threat Of New Entrants Medium
Bargaining Power Of Suppliers Low
Threat Of Substitute Products Low – Medium
References
Brady, Joseph A., Ellen F. Monk, and Bret J. Wagner, (2001), Concepts in Enterprise Resource Planning
Bridges, W. (2008) Managing organizational transitions, Organizational Dynamics, 15 (1), 24-33.
Chacarbaghi; Lynch (1999), Competitive Advantage: Creating and Sustaining Superior Performance , p. 45
De Wit, Bob and Meyer, Ron (2005) Strategy Synthesis. Second edition. London: Thomson Learning. Print ISBN 1 86152 965 1.
Donald F Kuratko, Michael H Morris (2003), Corporate Entrepreneurship: The Dynamic Strategy For 21st Century Organizations, in Gary D. Libecap (ed.) Issues in Entrepeneurship (Advances in the Study of Entrepreneurship, Innovation & Economic Growth, Volume 14), Emerald Group Publishing Limited
Grant, R. M. (2013) Contemporary Strategy Analysis – Text and Cases (8th ed.) Oxford: Blackwell.
Gregory G. Dess, G. T. Tom Lumpkin, Marilyn L. Taylor, (2003) Strategic Management: Creating Competitive Advantages
Hitt A. Michael., Ireland R. Duane, Hoskisson E. Robert, (2009), Strategic management: competitiveness and globalization: concepts & cases, 8th Edition, South-western.
Johnson, Gerry; Scholes, Kevan; and Whittington, Richard (2005) Exploring Corporate Strategy. Seventh edition. Harlow, Essex: Pearson Education. Print ISBN 0 273 68734 4.
Mintzberg, Henry; Ahlstrand, Bruce; and Lampel, Joseph (2008) Strategy Safari: The Complete Guide Through the Wilds of Strategic Management. Harlow, Essex: Pearson Education. Print ISBN 0 273 65636 8.
Powell, Thomas C. (2001). Competitive advantage: logical and philosophical considerations'. Strategic Management Journal 22 (9): 875–888.
Prahalad C.K. and Hamel, G. (1990) the Core Competence of the Corporation, Harvard Business Review.
Schiffman, L, Bednall, D, O’Cass, A, Paladino, A, Ward, S & Kanuk, L. (2008).Consumer Behaviour, 4th edition, Pearson Prentice Hall
William D. Wells, Sandra Moriarty, John Burnett (2005), Advertising: Principles and Practice (7th Edition)

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Re:Unit 5 - Discussion Board 1 UnlikeHeather Sobczak Dec 13, 2016 09:02 PM
Hello Class,

Summary of my Phase 4 Individual Project was a café located in Clinton, Missouri. My mission is to provide a friendly, comfortable atmosphere where customers can receive quality food, drinks and service at a reasonable price. My café will offer a variety of choices to the customers including coffee, smoothies, teas, and will also serve breakfast and brunch items such as muffins, cinnamon rolls, pastries and other tasty treats. It will also offer craft days and open mic days to our customers being as it’s a small community and much of the time is spent with one another, this will help build a comfortable atmosphere being as I am new to town. Rustic Cup Coffee will be open from 6:00am to 4:00pm Monday thru Saturday. Providing discounts on certain days.

Some issues my coffee shop will embrace along the way is having the café located in such a small town of 10,000 people, this will make it harder to build a steady cliental base. The positive side of being a small-town is that once I do build a trusted and steady cliental base they will come back more often. Customers will want to go to my coffee shop because the town won’t have much else to offer and I will be bringing something new and fresh to the town. One of the downsides I thought about is what if the town starts to grow and expand and a Starbucks comes to town? I would imagine the prices of our coffee and pastries provided would have to rise to make it a competitive market. May put my café out of business since it is such a small town.

Some possible social responsibility ideas I had in mind was using some form of recycled paper to make the cups, making it better for the economy. I am aware it would cost more for the cups but if it is better for the environment it’s better in the long run. Also, using local beans that support our local farmers and their families. I think donating $0.10 of every coffee sold to the local school, or veterans foundation would leave a great feeling of pride and help out those in need.
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Re:Unit 5 - Discussion Board 0 LikesCaglar Singletary Dec 14, 2016 07:19 PM
I did not know there was such place as Clinton,Missouri;this is an omen because of the election.
In light of this class,how do Igo about starting my,own cafe?
Your post and my post both discuss the outline to our projects.
However,yours is shorter than mine.
Why do some restaurants prosper while others do not,a fact being that the minor business often has food that tastes better than the majority?
Is my material clear enough for you?
I can understand yours though.
References
managementhelp.org/businessethics/, & McNamara, C. (n.d.). Business Ethics and Social Responsibility. Retrieved December 14, 2016, from managementhelp.org
Basically, morals includes realizing what is correct or wrong, and after that making the best choice - however 'the best thing' is not almost as direct as passed on in a lot of business morals writing. Most moral situations in the working environment are not only a question of 'Ought to Bounce take from Jack?' or 'Ought to Jack deceive his manager?' (Numerous ethicists declare there's dependably a correct thing to do in view of good guideline, and others trust the proper thing to do relies on upon the circumstance - at last it's up to the individual.) Numerous scholars consider morals to be the 'investigation of lead.' Twin Urban areas experts Doug Wallace and John Pekel (of the Twin Urban areas based Support Aggregate; 651-714-9033; email at jonpekel@atti.com) clarify that morals incorporates the key standard procedures by which we experience our lives. Scholars have been talking about morals for no less than 2500 years, since the season of Socrates and Plato. Numerous ethicists consider rising moral convictions to be 'best in class' lawful matters, i.e., what turns into a moral rule today is frequently meant a law, direction or lead tomorrow. Values which control how we should carry on are viewed as good values, e.g., values, for example, regard, genuineness, decency, obligation, and so forth. Proclamations around how these qualities are connected are now and then called moral or moral standards.
studentlogin.coloradotech.edu/portal/6/pages/mainframe.aspx?contentframe=/portal/6/Pages/Home.aspx.Retrieved December 9, 2016, from studentlogin.coloradotech.edu
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Re:Unit 5 - Discussion Board 1 UnlikeBrandi Nava Dec 15, 2016 08:50 PM
great summary of your individual project !

this coffee shop sounds fun to hang out and have a yummy treat. i dont think being in a small town will be hard to build clients, i think it would be easy to get clients to come back.... if the coffee and food is great.
thats a great idea to use recycled paper for making the cups and yes it would be helping the earth. i think you will have a great business


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Re:Unit 5 - Discussion Board 1 UnlikeDarin Bragg Dec 14, 2016 11:44 AM
For Unit 4 Individual Project I would like to develop a unique coffee shop that would energize costumers who were under tremendous amount of stress, or who were looking to just relax with family and friends. My coffee shop would carter to all, which would allow a more diverse atmosphere. I would introduce a new type of coffee shop that would pose a more of a luxury appearance for a fraction of the cost. I would design what I would like to call a three stop shop. Meaning- there would be three different parts to my business that would allow the following- give parents the comfort they deserve, to be able to indulge in a hot beverage, pastry and/or other finger foods of their choice while providing an area for thier children to play. The second part of the business would have an entertainment area that would include several televisions with local news and other channels to choose from. Lastly, I would create a library that would have Wi-Fi capabilities as well as several hardback books and magazines that would surround the entire room. In addition, there would be tables and chairs to include recliners and couches, so customers can relax and enjoy their desired beverage.

Some factors I would face is how to minimize the cost that would be associated with renting my establishment, because the price for square foot has steadily increased and will only continue to increase as times goes on. Another associated cost would be the purchase of coffee machines as they can run anywhere from $2500 to $10000. I would have to start with a basic model or two until I built enough customers to be able to upgrade as customers increase. Another factor would be the financial backing that comes with starting a new business. Taking the risk from the start has to be the scariest part of going into business for the simple fact not knowing for sure the business will be successful. Since there are so many different types of coffee shops popping up around the world would only cause undue stress, because you never know what to expect and how this type of business will play out until you actual establish it. This could pose a potential threat from being successful.

A few social responsibilities I could face is where to purchase my coffee and other products that would fit into my budget, but at the same token, have a unique and quality taste that would allow my customers to spread the word to help minimize my advertising cost. Another social responsibility would be my volunteering efforts that could help advertise my business, and at the same time help the local community. Lastly, to understand the local and state laws when it comes to environmental efforts and ethical labor practices to include philanthropy resources that can benefit all.
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Re:Unit 5 - Discussion Board 1 UnlikeAngela Dillingham Dec 14, 2016 06:58 PM
MR. Bragg
I like your idea with the coffee shop my daughter and i have been planning something like this since she was in the fourth grade. we have came up with so many ideas that we just cant decide what to officially do. I would like to also one day open up a place for kids that are homeless and have no family and are living in the streets and mabey give them hope in life. I have big dreams but this is where it starts school. i have never had the opportunity to really get a lot of experience in life. everything i know i have had to teach myself. so i figured if i am ever going to reach mine and my daughters dreams and open a business i need to learn all i can about a business and how it runs from an owners perspective. mabey one day i will be knowledgeable enough to open my business. keep in touch

angela
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Re:Unit 5 - Discussion Board 0 LikesCaglar Singletary Dec 14, 2016 07:26 PM
Well-said although you mispelled maybe(mabey).
I have done this before though.
It has been a good number of times to be more frank.
I have big dreams to perpetuate my business ,even after
my mortal existence terminates.
I just corrected a spelling error on my behalf.
A Teashop is a wonderful idea.
Like any noble endeaavor,it takes ton of hard work and dedication too.

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Re:Unit 5 - Discussion Board 1 UnlikeHeather Sobczak Dec 14, 2016 08:36 PM
Hey Darin,
That is such a good idea with the three stop shop! I think in this world you need all the technology out there to keep people amused. I also Chose to do a coffee shop as well, I think it would be great to use some form of recycled paper for the to go cups? Help the economy in any way we can. Do you agree or disagree? This place seems awesome especially for the parents of young kids. Like I said before great idea!
I hope you did awesome in this class, I wish you the best, happy holidays!
-Heather Sobczak
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Re:Unit 5 - Discussion Board 1 UnlikeDarin Bragg Dec 14, 2016 08:48 PM
Heather,

Thank you. I would have to agree with you about using some type of Recycle Company that could benefit both you and the company. It would also cut down with overhead cost, which would be a plus. Thank you for the post and I wish you and your family a Merry Christmas and a Happy New Year!

Sincerely,
Darin
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Re:Unit 5 - Discussion Board 1 UnlikeJason Walker Dec 14, 2016 01:26 PM
Unit 5 - Discussion Board
Jason Walker
Colorado Technical University
December 14, 2016



The summary of my phase 4 individual project was on recycling yard waste matericals into compost. The idea to compost was to take less waste to the landfill and use the yard waste into something rich for the soil for the use of organic gardening. The way it do so is to take yard waste around the community and turn the waste into black gold ( compost). I have been composting for 10 years now and I think it would be a good investment to turn yard waste into something great for the people around my community. I would like to work the company that is outside of West Virginia to partner up with them to teach others what it is like to save money around the yard and keep yard waste and other things out of the landfill. The landfill is a place where people go to take there items to be corrected by someone else and have to pay money to dump there stuff. But if I can find a way to safe money for the people around my community and teach people that it is easy to turn yard waste into something good for the customers. The gases from the landfill is causing a lot of health problems by breathing in to gaes from the air around us. So I think it would save a lot of time and money to use what we have around our homes to make compost to use in our raise beds and other plants around the house. It is a good sourse of fertilizer for the plants we grow.

The issues of the idea of recycling around the community is that will all the people recycle there waste so people like me can go get it. And the cost of the containers to put the yard waste in and how much it would cost for me to send them around the areas by the company that I am working for. It is hard to get people in the community to recycle there yard waste and set it to the street for us to come get it. There would be a small price to pay for the comtainers to help us keep the business going. It is up to the people around our community to be able to recycle there yard waste and send it to the street for pickup. But if people would recycle there yard waste to us then they want have to take it to the landfill and pay out of there pocket to dump the yard waste. It woud save on gas for others to recycle there waste to us. And another issues is that a lot of people do not have truck to take the compost from us to put it in there raise beds and other areas around there home. So we might have to find a way to pay for a truck to deliver the product to customers homes. Truck are a high dollar items that would cost a lot of money for gas to send them our compost to the customer. And the cost of the product that is giving to the customer in one truck load.

The social responsibility for the compost would cost a lot plus the idea of sending the product to the customer. And the idea of ho much the cost would be to sale the product that we make. It would help the economy by not take the yard waste to the landfill and pay the out of the pocket prices that we pay for dumping the waste at the landfill. The individual would have to take there waste to the landfill every time that is time to take there waste to the landfill each time. The idea is to help keep us green and not have to breath in the gases that causes problems in the world we live in. The more that we recyle the better we can live without breathing in the gases that is head out in the ozone layer. I would to live in a world of fresh air not the gases that is coming from the landfill in our community. We need to think more of the green planet and recycle more in this country to live a better life. We can do a lot with yard waste if we just know what the idea is behind all of this to make compost for our yard and live organic .

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Re:Unit 5 - Discussion Board 1 UnlikeAngela Dillingham Dec 14, 2016 06:49 PM
Angela Dillingham
dicussion board 5
business law 1
12/14/20016





My phase 4 individual project was on opening a bakery. It was going to be more than just a bakery. I would like to have coffee and mabey a few lunch meat sandwiches and plenty of pastry's, cookies, cakes, cupcakes. I would like to have a certain area where my customers can go to relax and do business work or school work on their computers and just be in a calm relaxing environment and take a load off. I would like to have my products affordable for everyone. No matter where you come from. i would like to have a system for if you want to buy a item for a homeless person kinda like pay it forward type thing. I also want a room where you can have an informal business meeting and enjoy a bite to eat and a amazing cup of coffee to keep you going. Lord knows coffee is my life saver. I would probably need a couple vender's. one for soda and another to put in orange juice apple juice and power aids and mixed minute maid drinks. so I want a little mixture of small items in the store. i think it would also be neat to add a little area with different school things. like pencils paper notebooks and erasers mabey jell pens and different unique things to give the customers a verity of things to choose from or mabey a place to just get away from all the stress of the world that is on their shoulders.

As far as a social responsibility i would like it if everyone that came in left with a smile on their face. I would do a little advertising when i open up the store. just so people new what we offered and to come try it out. possibly do some samples to let people try. I would make small menus of what we offered and i would also let them know if they had a birthday or anniversary coming up we could make them a cake or cupcakes of just a box of many different treats for their special occasion. If my business did real good for a long time i would like to be able to donate cakes to children between the ages of 1 to 18 for their birthday if their parents couldn't afford one. I think your birthday is the most special day of the year so why not make it very special even if you don't have a lot. everyone deserves something on that day.my whole reason for wanting to have a business is to help others like i have been help along my life time . Mabey down the road i will really figure out what kind of business i really want but for this class this will have to do. I have so many ideas and things I want to do I just cant decide on one right now.
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Re:Unit 5 - Discussion Board 1 UnlikeDarin Bragg Dec 14, 2016 08:42 PM
Angela,

I really enjoyed your post. You and I have similar ideas when it comes to opening up a business. I would have to also agree that we both want one thing and that is having our customers come in with a smile and leave with a smile. This type of atmosphere is the key to being successful for the simple fact “word of mouth” would be your primary advertisement. I took away some valuable points from your post for example, you wanting to donate cakes to children who were not so fortunate. This would be a happy day for those children, because I can picture their reactions just thinking about it. I also noticed that you have an open mind to other alternatives that might be better for you in the future. You have a positive attitude and that alone will allow you to adapt to future obstacles you might face when going forward with your dreams. With that being said, where would you like to establish your business?

Sincerely,
Darin
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Re:Unit 5 - Discussion Board 1 UnlikeShalane Blackmore Dec 14, 2016 08:48 PM
Shalane Blackmore
Instructor: Jamila Mitchell
Business Law I (MGMT235-1604B-02) Legal & Ethical Implications of Business Formation December 14, 2016
To summarize my Unit 4 project, my business plan consists of starting Take2 Treasures High End Consignment Shop. This consignment business would help service mid-to-lower income families or persons with the option to purchase new to fairly used clothes, crafts, antiques, electronics and other small items of higher quality at less than new pricing. Contracted consignors would also have the option to sell merchandise in store for a fifty percent profit when sold. Thus, allowing others to provide themselves a financial avenue for their wellbeing. In addition, some direct sellers would be allowed based on their employment obligations with their wholesaler to supply/consign products for display/sales.

As part of the ethical considerations to resale or consignment, is the attempt to reduce or eliminate degrading effects to the environment by minimizing the disposal of items that are still useful to human population, and sparing the cost of new and wasted materials. It can be viewed as a waste-reduction strategy. The purchase of second hand articles is important for the social consumer behaviors. The ability to shop second hand, browsing of others used property at discounted rates, or to be able to sell/resell products can be deemed as a recreational motivation (shopping) for some people like that of treasure hunting, learning the history of items, and socializing with others in the endeavor of shopping or selling the products. Satisfaction comes from the sale to the consignor, owner of the business, and consumers whom are purchasing the products.
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Re:Unit 5 - Discussion Board 1 UnlikeStacy Childers Dec 14, 2016 09:24 PM
Stacy Childers
12/14/2016
Unit 5 Discussion Board
Business Law J. Mitchell

The business I chose to use for my Unit 4 is a partnership of four people calling the store Childers Crafty Corner & Unique Gifts is a small town quaint store for all your crafting needs and unique one of kind gifts. The craft supply store will offer craft supplies and one of kind handmade items for the less crafty consumers along with unique gifts for everyone. Our store will serve the White Hall and Pine Bluff area in central Arkansas. Consumers will always experience a knowledgeable staff for one on one service. If we don’t have what you are looking for we will do what we can to see if our vendors can provide what you are seeking from unique gifts or a craft item made from your specifications or you can purchase most type of crafting supplies for your own handmade items. Childers Crafty Corner & Unique Gifts plans to become your one stop shop away from the congested mall and big city stores. That is how we plan to give you that one on one attention to each of our customers. In the future if there is an interest we would like to hold small group settings for classes in wreath making and floral arrangements, candle making and ceramics. To hosting quilting, crocheting and cross stitching classes and group projects like round robins. We are committed to keep crafting going for generations to come. Childers Crafty Corner & Unique Gifts will be owned and operated by a family of four ladies that have a personal knowledge in different scopes of the business.
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Re:Unit 5 - Discussion Board 1 UnlikeMichele Funches Dec 15, 2016 06:52 AM
Hi Stacey
I really enjoyed reading your post exspecially when it has to do with children because I lovd them so much. I think that you customers would love it that fact that they would have to use their minds to create things would give them a sense of pride. And as far as 4 ladies as owner's Good Luck now you and I know ladies can't agree about nothing but I'm pretty sure you guys will work it out wish you the best in your compny and future classes.
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Re:Unit 5 - Discussion Board 1 UnlikeStacy Childers Dec 15, 2016 12:09 PM
Thank you yeah the four ladies in concept would be my mother, myself and my two daughter in laws. So I think it will work pretty well if it was something that we all want and chose to do and not forced to be a part I think that is a good start.
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Re:Unit 5 - Discussion Board 1 UnlikeDarin Bragg Dec 15, 2016 08:33 AM
Stacy,

I can actually picture that type of business being successful in a small town for the simple fact location, location, location… The other reason would be a unique supply and demand that is not common in regular retail stores. As for me, I enjoy going into a mom and pop store, because those types of hand crafted items are cherishable, and unique. I also like how you explain that if you do not have what you are looking for, then you will help find a local store that does. That in mind is keeping the community involved and spreading the wealth within your community. This kind of attitude will go a long way with this type of business. Good post and wish you a Merry Christmas and Happy New Year!

Sincerely,
Darin
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Re:Unit 5 - Discussion Board 1 UnlikeBrandi Nava Dec 15, 2016 08:59 PM
what a fun idea and business.
i like how youre going to give out quilting, crocheting and cross stitching classes . thats nice of you
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Re:Unit 5 - Discussion Board 1 UnlikeHeather Sobczak Dec 15, 2016 09:26 PM
Hi Stacy,

This place sounds so awesome! when will you be open!? lol I would totally be the 'less crafty consumer.' Anything I design looks like a two year old designed it LOL
Did you think about craft classes for the youth? I bet the parents would love that. Give them a little bit of free time or even doing projects together would be a cool bonding time between parents and kids.
I think it is a really smart idea to order things the customers need that are not in stock, I would imagine it would keep your customers coming back.
I wish you and your family a Merry Christmas, and a Happy New Year!

-Heather Sobczak
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Re:Unit 5 - Discussion Board 0 LikeJason Walker Dec 16, 2016 10:53 AM
Hello, Stacy

I just read over your post that you wrote and I learned that you like to work with your hand by making crafts. I think crafts is a great idea for what you want out of a business. I know you will make good money doing this. I have a question would you do anything with frames for picture with your craft and supply for your business if that is what you would do as well I would be one of you customers. To clarified something from you would you branch out to a different state when your business starts you grow. I hope with your crafts you can come to Atlanta just saying. But I really like that you are into crafts and other items for the business you pick. There was a lot of difference in the business that you picked and what I picked in my post. I am someone that likes to recycle yard waste to make great soil for my raise beds. I think that we all need to recycle products to help us take less to the landfill like produces for yard waste plasic and anything that we can recycle in your community. But it was great to read your post stacy and I hope that you have a Happy Holidays to you and your family

Thanks Jason
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Re:Unit 5 - Discussion Board 1 UnlikeMichele Funches Dec 15, 2016 06:44 AM
UNIT 5 DISCUSSION BOARD
MGMT 235
Instructor Jamilla Mitchell
Michele Funches
December 15, 2016

My Phase 4 Individual Project was just one of the great ideas I intend on pursuing which is a Dad- Tee shirt company. Our store will be providing a safe, fair and impairment environment that is helpful in producing and selling healthy mindful products encouragement to men who have taken the responsibilities of single parenthood raising their children and doing so with hardly no recognition.

As an African American company, we intend to stimulate the African American community economics. Since tee shirts are worn by the average human being why not give them a chance to say how they feel. Tee shirts wordings can be with thoughts to encourage, support and can also be humorous. Our service intends on providing encouragement to single fathers, alleviate stress of single parenting through humor and/or thought provoking slogans and sayings.

Our future goals and development is to give theses single fathers a voice since society always recognizes the single mothers. Well hears a little eye opener from a little starter entrepreneur that is thinking about you guys.

We also intend to use old cardboard boxes to draw our flyers with use recycle bottles to have the children sell their invention out of soda bottle with the DAD-TEES LOGO SIGN on them to give to needy children in the community that lose their parents over domestic abuse no one reaches out to them so we will. I also want to give 20% of the money to help children born with down syndrome in honor of my god daughter that was born with that and only lived 10 months I want to help find reasons why this happens and raise money to find a cure.
.
As far as social responsibility goes we would be offerrering jobs within the community in also recycling the dollar within the community to enhance economic growth.
My goal is to eliminate this thought and encourage the positivity of African American men who are taking care of their responsibilities of raising their sons into men and daughters into women. By giving the opportunity to give a voice to fathers, Dad-Tees will provide that voice.

Well I would like to thank instructor Mitchell for teaching me this course in for my classmates it was a pleasure reading your post in Good Luck in your future Dreams.






Reference Page
Armas, Genaro, Single Father Homes on the Rise, Washington (May18)
Small Business Administration (SBA)
www.sba.gov/starting-business






Attached Files
unit 5 discussion board mgmt 235.rtf
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Re:Unit 5 - Discussion Board 0 LikeJason Walker Dec 16, 2016 11:23 AM
Hello, Michele

I just read over your post and I learned a lot from what you said. I glad that you are thinking about the single fathers that are out there in the world. I think what you are doing is really great . I also read about the issues of young children with issues that they are born with. I hope that do find a cure for it. And I hope that they will find a cure with other issues in children as well. I have a question for you is the t-shirt only use for fathers that are a single parent or someone that it a grandfather too. I really like what your business is and I hope that you will make a lot of mooney doing this for single fathers. You were right about that we don't talk much about single fathers as much as we talk about single mothers in this country. What clarified this fo me how much would your t-shirt be and will business be out of state as well. I know a few people I went to high school are single father raising 3 kids I thought about sending him a shirt to know that he is not alone. But after reading what you wrote on your post there is a lot of difference in what you want in a business than what I wrote about. I wrote something about recycling yard waste into some great black gold( compost). I am someone that recycles alot of my yard waste into compost I've been doing this for 10 years now and make some great compost in about 14 days to put in my raise beds or around my bushes and my yard for fertilizer. Well it was great to read your post and hope you have a great holiday and a happy new year.
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Re:Unit 5 - Discussion Board 1 UnlikeBrandi Nava Dec 15, 2016 09:04 PM
The business that I am looking to start is a coupon and deal website and passbook for better deals that our merchants want to offer. This company called Brandi’s Coupons will be serve a niche market for the personal services businesses like nail shops, spa’s and massage therapy centers. These businesses are the most able to offer discounts on there products since they rely on only their time needed to perform these services to satisfy the deals and not actual physical cost of good sold. Similar to Groupon’s model focusing on services rather than tangible goods. Brandi’s Coupons will provide merchants a way to crate, publish and manage their offers by using login’s to access individual store portals where each merchant can easily create coupons complete with images of the products, links to their other coupons and store and a way to limit the # of coupons published and time frame offered. Bar codes will be used to track and record all redemptions and geo-fencing will help identify coupons closest to you by alerting the user that there is a deal in their area. Brandi’s coupons will first take on the Denver market and expand according to demand in additional areas strategically chosen for their concentration of these types of business, usually in heavily populated cities that have lots of people.

The ideal business entity for a small business with one partner, where these two partners will most likely be the owners and the ones who operate the business on a daily basis for their own incomes and livelihoods is an LLC with multiple members, which is essentially a partnership and all the revenue and expenses flow through to the personal returns of the individual owner/partners on Form 1040 of Schedule C. This business entity has many advantages for individuals starting a business for themselves similar to a sole proprietorship except the LLC offers the owners protection similar to a corporation where they are limited in their liability. It also is not as costly to run a LLC as it is a corporation which has a lot more reporting and record keeping requirements since it is its own entity. All profits and losses flow through to the owners individual 1040 in the same percentage a their ownership interests.
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Re:Unit 5 - Discussion Board 1 UnlikeJamila Mitchell Dec 15, 2016 11:58 PM
Brandi,

It seems as though you've been thinking about this business venture for awhile. Fascinating idea. I hope you follow through with this venture and make it a profitable business.

Instructor Mitchell
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BAT
PRACTICAL KATA
APPLICATIONS
Jion
By Rakesh Patel

Kata Combat - Practical Applications - Jion © Rakesh Patel 2012
Preface
This eBook was originally written specifically for the inspection of Iain Abernethy, 6th Dan and
formed part submission for my 5th Dan Karate grading with the British Combat Association in
2008.
I first saw Kesh's exploration of Jion kata as part of his preparations for his British Combat
Association grading. I was very impressed! It's not just the pragmatic applications of the
motions that impressed me, but that way in which Kesh saw those integrating and supporting
one another in the chaotic world of live conflict. This is REAL bunkai. Not a simple collection
of "tricks", but a pragmatic and thorough explanation that shows how Jion is a coherent
combative system. Kesh is fast establishing himself as one of the leaders in the field of kata
bunkai and I'm delighted he has made this document widely available. It's great!
Iain Abernethy 6th Dan BCA, Author of Bunkai-Jutsu

Kata Combat - Practical Applications - Jion © Rakesh Patel 2012
Introduction
The purpose of this document is to provide a comprehensive analysis of the basic Kata
applications for Jion in the context of Self-Protection (Bunkai). The coverage is concerned
purely with the physical elements based on the premise that good Self-Protection through
avoidance and awareness is a valid precursor to the Kata’s physical interpretations. The
scenarios deal with both in-fight tactics and pre-emptive attacking where the aim in both
cases is to inflict no more damage to the opponent than needed to gain an effective means of
escape.
The interpretations are my own and are based on my understanding developed during training
with my peers, seniors and other like minded martial artists. Instructions on the Shotokan
techniques for performance as an individual Kata is out of the scope of this document.


Kata Combat - Practical Applications - Jion © Rakesh Patel 2012
Readership
This eBook is written specifically for the benefit of both martial artists and non-martial artists.
In particular, those who acknowledge or have an interest in the pragmatic aspects of the
traditional arts.
Those familiar with the Jion will find this a valuable learning resource to aid and/or change
existing training. My approach facilitates Kata training from both form based competence and
functional combative perspectives (see Chapter 2 – Explicit Themes).
Terminology
For simplicity, “text book” Shotokan Karate Technique names are used to reference specific
Kata movements. These may not reflect the actual purpose or function of the applied
technique. For example the term “Uchi Ude Uke”, means Inside Forearm Block, but it can be
used as a forearm smash to jaw / neck when describing its specific function.
All the scenarios in the interpretation chapters include two combatants, the exponent and the
opponent. For convenience the exponent’s behaviour, actions etc. are described in the first
person singular. The adversary is referred to as “the opponent”, where actions are described
in the 3rd person singular.

Kata Combat - Practical Applications - Jion © Rakesh Patel 2012
Kata Bunkai – Perspective
The market contains many, good texts on Kata Bunkai in which Kata techniques are applied to
defend against Karate attacks. In these texts the technical form of the Kata is still preserved
throughout the applications e.g. in the stances and posture. Although this approach is valid in
developing the exponents understanding of how the Kata can be performed, it has little or no
use in a realistic combative situation.
This document focuses on the physical aspects of Self-Protection from a realistic perspective
and provides an explanation of how Karate Kata techniques are applied beyond standalone
Kata performance alone.

Kata Combat - Practical Applications - Jion © Rakesh Patel 2012
Chapter 1
Kata Principles and Guidelines
It is my belief that Kata when originally created, were intended to capture the ‘highlights’ of
an effective combative fighting system. The distillate of this system survived over the
generations as it served as a memory aid for the practitioner to communicate to his incumbent
generation. As a result of the balance needed between reliance on memory and the need to
maintain the principles of Kata, an optimal number of movements exist. This has led to
subjectivity in the interpretation of Kata but fortunately to the learned practitioner, Kata has
not degraded to just a pattern of techniques.
A consequence of the subjectivity is that there exists no single correct application of the Kata
movements we practice today. However incorrect ones can be classed as those that are ineffective.
The subjectivity also provides the advantage of innovation. My aim is to formulate
an effective form of Karate geared towards Self-Protection.
My initial step has been to analyse the sequences of techniques within the Kata Jion. Then I
evolve a rationale to adapt and modify a particular sequence for ultimate use in SelfProtection.
This is tested and practiced in non-compliant training drills.
I list below the attributes of Kata that I have used in my analysis, with a brief explanation of
their meaning:
1. Order
The order in which Kata techniques are performed does not necessarily reflect the order in
which the progress is applied to the principles contained within. Take the case of the opening
movement in Jion. It can be treated as a standalone technique that has a combative function.
But it may also be used as a secondary option to the exponent should it be needed whilst
applying techniques from other sections of the Kata. The same applies to the techniques in
the last section of the Kata, these are not necessarily more advanced in principle because they
appear late on in the Kata.
Treating the Kata in this way limits us somewhat is deriving maximal benefit of the principles
captured in the Kata itself. A Kata as a form is a demonstrational set of combative highlights
that is bound by structure and shape. Usually Kata form a pattern for ease of memory and
reuse, therefore the techniques within these will be ordered as such.

Kata Combat - Practical Applications - Jion © Rakesh Patel 2012
2. Stance
Stances are usually differentiated by how the body weight is distributed between the two feet.
If a Kata technique is executed in Zenkutsu Dachi (front stance) it is applied with more weight
placed on the front foot than on the rear, usually driving forward. Stances however, should
not be thought of as fixed structures with a rigid shape. This is reserved for the Kata as a
form to capture the stance connotations. Given the chaotic nature of combat, stances should
be seen as fluid like and as a facility to ensure an effective technique is applied from the
ground up. There are instances and opportunities to preserve the shape of a stance whilst
using it as an effective tool in overpowering the opponent. In such cases, we simply are
exploiting an advantage that is captured in the Kata as a form.
3. Angles
Specifying an angle at which a particular Kata technique is executed makes sense if applied in
terms of a referencing direction. For example, if a Kata technique is executed at 45°, then it
must be 45° relative to a baseline. Usually this is the reference direction in the previous
technique. Changes in direction in Kata technique are important and usually indicate that a
technique is applied at an angle to the opponent.
4. Rhythm, Timing and Grouping
When certain Kata techniques are grouped and given a rhythm and timing, the Kata as a
whole becomes more than just a set of consecutive movements performed in various
directions. However, this rhythm and timing is not an invariant record of how the movements
are then applied in combat. For example, when three techniques are grouped together in the
standalone form, this does not necessarily mean that they always belong together in that
combative form.
5. Symmetry and Repetition
A sequence of identical techniques performed consecutively (usually in twos and threes) are
common in Kata. For the purpose of this text, any repetition is acknowledged and is
interpreted as showing that the techniques can be applied using both the left and right sides of
the body. However, for those sets of combinations that are repeated on both side of the
centre line, two differing applications may be given to demonstrate alternatives and emphasis.

Kata Combat - Practical Applications - Jion © Rakesh Patel 2012
6. Preparatory/Intermediate Movements
The preparatory and intermediate positions of the Kata technique when performed in an
individual form are to facilitate correct technique and are usually performed as a passive
movement i.e. during the “in” breath. When applying the technique in combat, the
intermediate movement has a combative purpose and can be just as offensive as the
remainder portion of the technique.
7. Consistency
Whilst performing the Kata as an individual form, the practitioner must strive to standardise all
like techniques. For example all Oi Zuki (step punch) are performed in a similar way
throughout the Kata. However the application of Oi Zuki may differ depending on various
factors: the scenario, the target, the position etc. Variation of emphasis in the application is a
good way of ensuring that maximum benefit is gained from the Kata.
8. Redundancy
No technique within the Kata is redundant, and within every technique, no component parts
are redundant. Every technique has a combative function, to either finish the opponent or
enable a finishing technique to be applied. It is often the case that a technique will be used to
create, maintain and exploit a combative advantage over the opponent. For example, when
performing Gyaku Zuki (reverse punch), the hikite (pulling hand) is used to control the
opponent so that the actual punch can be effectively executed. So it does not matter where
the rear hand actually finishes because its main function is to pull, or control, the opponent so
they can be effectively struck. Or to grab the area behind the target such as the rear of the
opponent’s neck.
9. Integration
Kata techniques are best utilised when integrated into core fighting motions. Our approach
must be to ensure that every Kata technique has a situational purpose and to derive optimal
use from Kata training, that these kata techniques be extracted and practiced in Bunkai
training drills. The Kata techniques that we integrate into our existing offensive fighting
motions must be motions that make up our main offensive artillery, like punching and striking.
Common gross fighting techniques consist of fore fist type punches, open hand and clubbing
like strikes. These form the primary level attacks in our arsenal. Although these specific
techniques are all found within Kata it is important to note that they are not always explicitly
emphasised as their applicability and suitability is assumed elsewhere is the Kata.

Kata Combat - Practical Applications - Jion © Rakesh Patel 2012
Chapter 2
Explicit Themes
Every Kata has a duality of theme, one for performing the Kata as a standalone form, Kata
Competence, and the other for applying the techniques, Kata Combat. For further reading on
this approach, I refer you my article (see appendix):
Kata Combat Article – Duality of Theme
Kata Competence is concerned purely with the practice of solo Kata where the emphasis is
on correct form and all the elements that constitute Kata excellence. This has the following
elements:
• Stance formation and stepping
• Technique: speed, power, sharpness & formation
• Breathing
• Balance
• Rhythm and Timing
• Martial Spirit
Although this approach contrasts that of Kata Combat, it serves as a precursor to
understanding the principles upon which the kata techniques and movements are based.
Kata Combat is concerned with the effective application of the techniques and principles
found within the mainstream Karate Kata, also known as Bunkai. I actively study the many
Karate Kata and forms found within the traditional martial arts. By studying the techniques
and applications, combative principles are discovered and used to test the movements within
core fighting motions in live drills.

Kata Combat - Practical Applications - Jion © Rakesh Patel 2012
Kata Competence Theme – Jion
In the context of The Kata Competence, Jion as a standalone form contains big, bold
techniques in the basic core stances: front, back and straddle. The format is similar to that of
the Heian Kata with the prominent use of North-East-South-West directions (North to South
directional techniques use 4 steps) and is almost symmetric. This may explain why it is a
compulsory Kata in mainstream Kata competitions, as it tests how well the competitors can
form basic techniques within the realms of competitive Kata.
Jion features as one of the ‘Big Four’ Shotokan Karate Kata alongside Kanku Dai, Bassai Dai
and Enpi. It is on the list of compulsory Kata at mainstream tournaments, as it tests how well
the competitors can perform diverse and bold techniques within competitive Kata.
Kata Combat Theme – Jion
Regarding the Kata Combat theme, Jion presents explicit choices in the application of the
various techniques. For example consider the sequence of the three Age Uke (upper block)
combinations leading up to the first Kiai. The first two in the sequence are performed with a
Gyaku Zuki (reverse punch) as a follow up and the last precedes an Oi Zuki (stepping punch).
This shows that the creator is aware of the choice between punching on the spot or moving
with forward drive as the opponent reels back during the physical fight. These choices exist
because, in a fight, things are not guaranteed to go to plan. The Kata will not provide every
possible answer but assumes a certain instinctive response from the opponent.

Kata Combat - Practical Applications - Jion © Rakesh Patel 2012
Chapter 3
Jion
Kata Combat
In the previous chapter I described the combative theme of choices that Jion captures. In this
chapter I explain the principles within the kata used to respond to various scenarios at varying
ranges.
This chapter is broken down into subsections; each subsection provides a combative
application that comprises a sequence of techniques from the Kata.

Kata Combat - Practical Applications - Jion © Rakesh Patel 2012
Jion – Sequence 1
The opening “Yoi” salutation is used to control the opponent’s
head in a close clinch at grappling range. From this clinch, my
first movement is Kosa Uke (cross block). Although the clinch
has secured the opponent, both my hands are ‘busy’ in
maintaining the hold and no finishing technique is being
applied. The Kata does not include any knee strikes from this
position, but follow up strikes are relevant to this scenario.
The key is to take control of the opponent in the clinch before a
follow up can be executed. Obvious choices afforded here
include strikes with my head, feet and knees. However in
addition to these core techniques, the Kata presents a way of
controlling one of the opponent’s arms whilst controlling his
head with the other.
The correct preparation of the Kosa Uke (cross block) is by far
the most important factor is ensuring the actual technique is
executed effectively. The opponent is further controlled by
gripping the back of his head or neck and is pulled down hard
towards my chest. Once in control my grip is changed so that
the opponent’s leading arm is seized as I reach around and
grab his face/nose. This forms the preparation for the Uchi
Uke (inside block) portion of Kosa Uke (cross block). To aid
this movement, I smash my forearm down onto the back of his
neck. The seized arm is pushed away from me as I crank his
head around to face away from me. Front stance is used to
allow my weight to stay forward. Stepping back creates the
necessary distance to twist the opponent’s head around fully,
whilst using his arm as a lever. The opponent’s usual
response is to turn his neck as it is cranked, and I can drag
him to the ground allowing my escape.
Kosa Uke (cross block) incorporates two distinct component
blocks, both executed simultaneously. In the application, the
Uchi Uke (inside block) component is used as the dominant
controlling technique and the Gedan Barai (downward block) as
a secondary aid. The roles can be reversed and the Gedan
Barai (downward block) action be used to execute a strike
generating an advantage with the Uchi Uke (inside block)
motion.

Kata Combat - Practical Applications - Jion © Rakesh Patel 2012
Jion – Sequence 2
The next Section of movements is Kakiwake Uke (wedge block), Mae Geri (front kick) followed
by Sanbon Zuki (triple punch). This combination is executed at 45° to the front, first to the
left, then to the right.
Kakiwake Uke (wedge block) is used
to pre-emptively control the
opponent’s body to enable a rush
forward. I seize his shoulders or
lapel area to enable my first strike.
My body is turned at a slight angle as
I execute the front kick. In this case
my knee is used as the distance is
thereby closed rapidly.
I resort to the natural action of
holding my arms up high when
rushing forward as I protect myself.
This position also allows me to clear
my opponent’s arms if they obstruct the path to his head. The knee strike is used in
conjunction with my arms. This allows my kick to be delivered from a stable base. It is vital
that I return to having both feet grounded following the kick, so I aim to strike through the
opponent’s body and slam my foot to the floor whilst driving forward. To aid this, I seize my
opponent’s neck in a ‘slap and wrap’ fashion on landing and this forms the first punch with my
leading arm. My leading arm sets a reference point for the second strike with the rear hand
(second punch) to the jaw.
After the impact, my arm is retracted again like a piston (third consecutive alternating arm
movement). This final arm movement is more than a retraction of the punching arm. I pull it
back at the same time as I push my front arm that is acting as a reference point, away from
me to maintain the punching range. My retracted arm is both ready to strike again if
necessary and also acts a sensible cover of my head area.

Kata Combat - Practical Applications - Jion © Rakesh Patel 2012
Jion – Sequence 3
The Age Uke (Upper block) Gyaku/Oi Zuki (Reverse/Step Punch) sequence relates to the
scenario where I use being grabbed by my opponent to my advantage. The Kata presents
explicit choices for how the above punches are executed.
Effective space management has broken down and my opponent has
seized my chest/shoulder area so that a strike can be executed with
his rear hand. In reaction, I seize the opponent’s grabbing arm with
my rear hand and secure it in position. The pressure I apply to his
hand further allows me to keep a hold of it should he decide to move
it, for escape or for another grip.
I immediately step back into front stance utilising my body weight to
smash down onto the top of my opponent’s upper forearm using the
blade of my own forearm. The resultant effect on the opponent
allows me to execute Age Uke (upper block) as a strike. His body
drops forward, preventing him from attacking and exposes his jaw
area. The Age Uke (upper block) is executed as an upward smash
and takes the reverse path of my initial forearm drop. To ensure overall effectiveness, the
success of the second strike to the head relies on how well the first strike is applied as the first
strike acts as a preparatory set up.
If I only use my front arm with little or no body weight behind it, it is unlikely to render the
opponent incapable of delivering effective strikes. The hard and fast shifting of my weight
backwards and downwards (even though into a front stance), gives me the mechanical
advantage over my opponent required so that they bend at the
knees with no ground from which to strike. From this position, I
drive my body weight forwards as I thrust my front forearm
upwards, smashing through his neck/jaw area.
The explicit choices introduced earlier relate to the follow up strikes
available after the upward forearm smash (Age Uke). Immediately
after striking, I take the opportunity to seize the rear of my
opponent’s neck, setting a reference poin

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Re:Unit 5 - Discussion Board 0 LikesCaglar Singletary Nov 27, 2016 09:52 PM
Running head: BUSINESS LAW I
Mgmt235 1604b 02 Tue, 12/20/16 Jamila Mitchell
CAGLAR SINGLETARY
COLORADO TECHNICAL UNIVERSITY ONLINE


Executive Summary
This business plan aims to provide overview of launch and marketing strategy for the new the Bash Productions with the name of a small TV production company called Bash Productions which originated from the fact that aggressively produce, distribute, and market the TV Programs to networks or cable companies that will showcase the TV Program to the general public is needed because of the falling TV audiences. The plan will have information regarding product, services offered and various brand elements that will be integral part of this business. Also, before launching these elements, the plan aims to provide detailed outline of all the internal and external environmental factors that impact the business and the industry in future. Correspondingly, economic study and structural structure will be deliberated in order to provide extensive study of operation of the business.
The primary goal of this business plan is to deliver data to venture capitalists and potential customers about the growth prospects, scope of business, fortes and opportunities for this product.
Entertainment has been one of the primary focus of citizens in the recent past and thus this business is centered on the focal point of healthy and wholesome entertainment along with enjoyable experience. The business will target specific age groups and income level groups so as to make sure that it has a defined group of customers which will form the core target group.







Introduction
It has been seen that entertainment oriented activities have taken up a considerable mind space among people and this has created an immense opportunities for the businesses to venture into the field of innovative shows, drama series and informative programs. The business house is basically a production company that that will be launched as Bash Productions. This club will focus on the wholesome entertainment with a good mix of shows and will emphasize the importance of healthy and family entertainment. The business will target the customer groups that are inclined to spend quality time with family in watching shows that are enjoyable (Brady, 2001).
Business Description
TV shows and dramas that are recreational in nature have a huge potential in the TV industry. Television industry is association of individual artists and television companies that makes money by creating and selling television programs to its viewers. Individual artists that include actors, directors, writer, musicians and other technicians to perform record the programs for the purpose of telecasting those for the viewers. A number of other professional also are required to assist them. Those professionals are producers, music publishers, talent managers, business managers, marketing professionals and lawyers etc. as well as the broadcasters such as satellite and Internet etc. Within the United States there are more than 7,000 television program production companies that operate among several thousand markets within the United States. Each year these companies aggregately generate $57 billion dollars a year of revenue.

Mission and Goals
Mission
To be a wholesome entertainment Company with investment in innovative content and format and contribute towards making a happy community with positive mindsets.
Goals
⦁ To achieve a number one spot in the area of innovative production companies in five years.
⦁ To attain double consumer base in two years and attain breakeven in four years.
⦁ To achieve top of the mind recall as far as brand recognition is concerned.
⦁ To provide the consumers with a shows that is innovative, content-rich, stimulating and watchable by all age groups.
Industry Analysis
Television industry in the US has been changing at the level of earnings and revenues, industry is mainly dependent on revenues from advertisement. But during the tough times of financial crisis in the US and world market revenues in industry had fallen significantly though in the recent times, it has been improving. Still there is pressure from margins side. Another most important change in the industry that has come is demand for high definition quality programs. This has resulted into increased cost of production. But at the same time there had been improvement in revenues on this account. This has stressed the overall financial position of television companies.
One of the most affecting trends in the industry is popularization of Internet. Over time viewers have started viewing television content on Internet for free and content creators hardly gets any comparable revenues from advertisement and fees as in case of satellite and cable distribution.
Competitive Analysis
The competitive landscape is favorable to the company since there are a very few players which can provide innovative and stimulating content with new format with no initial subscription cost. The company aims to present its shows as being Cosmopolitan with no unhealthy humor or content. The Major competitors in the category are:
Production house Market share (%)
Bishop Lyons Entertainment  33.6
ITV Studios  16.9
BBC Studios 11.4
Marketing Opportunities
Digital Marketing
⦁ Facebook Page: This will have certain announcements and updates regarding the new and ongoing developments in the channels and launch of the new shows.
⦁ Twitter Account: This will help to spread word of mouth publicity.
⦁ Pay per click: This will be Search Engine optimization to let the consumers see the name of business whenever they search for the new shows.
Positioning statement
To families and couples, experience the fresh and original shows and drama series with innovative content and format to start your morning, spend your evening or just when you feel like indulging yourself in the world of entertainment.
The target population for the channels can be defined as follows (William 2005).:
Based on the criteria mentioned for segmentation to reach at the target consumer the core target segment for the procrastination drug will be:
⦁ Young professionals who have a fast paced life and less time for recreation
⦁ Families who have to strike balance between work, household chores and social life
⦁ Urban population that wants new and quality entertainment
Target Market Segmentation
Demographical segmentation: families with children, old people and couples
Geographical segmentation: urban population mainly in metro cities
Psychographic segmentation: professionals having fast paced lifestyle and do not have time to waste on old format TV shows.
Discounts and Deals
Along with the above plan the company has special pricing for bulk subscription plans like trial, monthly and weekly plans. The double connections will be given 10 per cent discount on each subscription for the families with two or more TV sets (Gregory, 2003). Also, any individual that refers more than three friends will get 5 per cent rebate on membership renewal. This will enhance the word of mouth publicity of the channels and help in branding exercise (Grant, 2013).
Legal Status and Ownership
The legal structure of entity will be a private shareholding company must have a minimum of three shareholders. The minimum capital of a private shareholding company is DH 2 million. Shares may not be offered to the public. The private shareholding company's incorporating documents must preclude public offering of shares. This key positions of the company will be of the as follows, shown in the chart (Bridges, 2008).
The profiles of the key persons will be:
Board of Directors: They can be three or more members and they will comprise of the people who are owners or promoters of the company. They can also include experts who have been serving on the boards of the similar companies.
CEO: this person is owner of the company and has a good experience in entertainment industry.
VP – Strategy Planning and development: He should be an expert in the field of corporate strategy and planning preferably holding a degree in MBA.
VP Branding and Alliances: This person should have an extensive experience in conventional and digital platforms of marketing and advertising
VP – Memberships and operations: he should be an expert in the field of operations and events management in the country.
VP- Administration and Finance: He should be from the field of financial background along with some experience in managing administrative activities.
Porter’s five forces Analysis
Porter Five Force Intensity
Competitive Rivalry Within The Industry High
Bargaining Power Of Customers Medium
Threat Of New Entrants Medium
Bargaining Power Of Suppliers Low
Threat Of Substitute Products Low – Medium
References
Brady, Joseph A., Ellen F. Monk, and Bret J. Wagner, (2001), Concepts in Enterprise Resource Planning
Bridges, W. (2008) Managing organizational transitions, Organizational Dynamics, 15 (1), 24-33.
Chacarbaghi; Lynch (1999), Competitive Advantage: Creating and Sustaining Superior Performance , p. 45
De Wit, Bob and Meyer, Ron (2005) Strategy Synthesis. Second edition. London: Thomson Learning. Print ISBN 1 86152 965 1.
Donald F Kuratko, Michael H Morris (2003), Corporate Entrepreneurship: The Dynamic Strategy For 21st Century Organizations, in Gary D. Libecap (ed.) Issues in Entrepeneurship (Advances in the Study of Entrepreneurship, Innovation & Economic Growth, Volume 14), Emerald Group Publishing Limited
Grant, R. M. (2013) Contemporary Strategy Analysis – Text and Cases (8th ed.) Oxford: Blackwell.
Gregory G. Dess, G. T. Tom Lumpkin, Marilyn L. Taylor, (2003) Strategic Management: Creating Competitive Advantages
Hitt A. Michael., Ireland R. Duane, Hoskisson E. Robert, (2009), Strategic management: competitiveness and globalization: concepts & cases, 8th Edition, South-western.
Johnson, Gerry; Scholes, Kevan; and Whittington, Richard (2005) Exploring Corporate Strategy. Seventh edition. Harlow, Essex: Pearson Education. Print ISBN 0 273 68734 4.
Mintzberg, Henry; Ahlstrand, Bruce; and Lampel, Joseph (2008) Strategy Safari: The Complete Guide Through the Wilds of Strategic Management. Harlow, Essex: Pearson Education. Print ISBN 0 273 65636 8.
Powell, Thomas C. (2001). Competitive advantage: logical and philosophical considerations'. Strategic Management Journal 22 (9): 875–888.
Prahalad C.K. and Hamel, G. (1990) the Core Competence of the Corporation, Harvard Business Review.
Schiffman, L, Bednall, D, O’Cass, A, Paladino, A, Ward, S & Kanuk, L. (2008).Consumer Behaviour, 4th edition, Pearson Prentice Hall
William D. Wells, Sandra Moriarty, John Burnett (2005), Advertising: Principles and Practice (7th Edition)

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Re:Unit 5 - Discussion Board 1 UnlikeHeather Sobczak Dec 13, 2016 09:02 PM
Hello Class,

Summary of my Phase 4 Individual Project was a café located in Clinton, Missouri. My mission is to provide a friendly, comfortable atmosphere where customers can receive quality food, drinks and service at a reasonable price. My café will offer a variety of choices to the customers including coffee, smoothies, teas, and will also serve breakfast and brunch items such as muffins, cinnamon rolls, pastries and other tasty treats. It will also offer craft days and open mic days to our customers being as it’s a small community and much of the time is spent with one another, this will help build a comfortable atmosphere being as I am new to town. Rustic Cup Coffee will be open from 6:00am to 4:00pm Monday thru Saturday. Providing discounts on certain days.

Some issues my coffee shop will embrace along the way is having the café located in such a small town of 10,000 people, this will make it harder to build a steady cliental base. The positive side of being a small-town is that once I do build a trusted and steady cliental base they will come back more often. Customers will want to go to my coffee shop because the town won’t have much else to offer and I will be bringing something new and fresh to the town. One of the downsides I thought about is what if the town starts to grow and expand and a Starbucks comes to town? I would imagine the prices of our coffee and pastries provided would have to rise to make it a competitive market. May put my café out of business since it is such a small town.

Some possible social responsibility ideas I had in mind was using some form of recycled paper to make the cups, making it better for the economy. I am aware it would cost more for the cups but if it is better for the environment it’s better in the long run. Also, using local beans that support our local farmers and their families. I think donating $0.10 of every coffee sold to the local school, or veterans foundation would leave a great feeling of pride and help out those in need.
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Re:Unit 5 - Discussion Board 0 LikesCaglar Singletary Dec 14, 2016 07:19 PM
I did not know there was such place as Clinton,Missouri;this is an omen because of the election.
In light of this class,how do Igo about starting my,own cafe?
Your post and my post both discuss the outline to our projects.
However,yours is shorter than mine.
Why do some restaurants prosper while others do not,a fact being that the minor business often has food that tastes better than the majority?
Is my material clear enough for you?
I can understand yours though.
References
managementhelp.org/businessethics/, & McNamara, C. (n.d.). Business Ethics and Social Responsibility. Retrieved December 14, 2016, from managementhelp.org
Basically, morals includes realizing what is correct or wrong, and after that making the best choice - however 'the best thing' is not almost as direct as passed on in a lot of business morals writing. Most moral situations in the working environment are not only a question of 'Ought to Bounce take from Jack?' or 'Ought to Jack deceive his manager?' (Numerous ethicists declare there's dependably a correct thing to do in view of good guideline, and others trust the proper thing to do relies on upon the circumstance - at last it's up to the individual.) Numerous scholars consider morals to be the 'investigation of lead.' Twin Urban areas experts Doug Wallace and John Pekel (of the Twin Urban areas based Support Aggregate; 651-714-9033; email at jonpekel@atti.com) clarify that morals incorporates the key standard procedures by which we experience our lives. Scholars have been talking about morals for no less than 2500 years, since the season of Socrates and Plato. Numerous ethicists consider rising moral convictions to be 'best in class' lawful matters, i.e., what turns into a moral rule today is frequently meant a law, direction or lead tomorrow. Values which control how we should carry on are viewed as good values, e.g., values, for example, regard, genuineness, decency, obligation, and so forth. Proclamations around how these qualities are connected are now and then called moral or moral standards.
studentlogin.coloradotech.edu/portal/6/pages/mainframe.aspx?contentframe=/portal/6/Pages/Home.aspx.Retrieved December 9, 2016, from studentlogin.coloradotech.edu
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Re:Unit 5 - Discussion Board 1 UnlikeBrandi Nava Dec 15, 2016 08:50 PM
great summary of your individual project !

this coffee shop sounds fun to hang out and have a yummy treat. i dont think being in a small town will be hard to build clients, i think it would be easy to get clients to come back.... if the coffee and food is great.
thats a great idea to use recycled paper for making the cups and yes it would be helping the earth. i think you will have a great business


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Re:Unit 5 - Discussion Board 1 UnlikeDarin Bragg Dec 14, 2016 11:44 AM
For Unit 4 Individual Project I would like to develop a unique coffee shop that would energize costumers who were under tremendous amount of stress, or who were looking to just relax with family and friends. My coffee shop would carter to all, which would allow a more diverse atmosphere. I would introduce a new type of coffee shop that would pose a more of a luxury appearance for a fraction of the cost. I would design what I would like to call a three stop shop. Meaning- there would be three different parts to my business that would allow the following- give parents the comfort they deserve, to be able to indulge in a hot beverage, pastry and/or other finger foods of their choice while providing an area for thier children to play. The second part of the business would have an entertainment area that would include several televisions with local news and other channels to choose from. Lastly, I would create a library that would have Wi-Fi capabilities as well as several hardback books and magazines that would surround the entire room. In addition, there would be tables and chairs to include recliners and couches, so customers can relax and enjoy their desired beverage.

Some factors I would face is how to minimize the cost that would be associated with renting my establishment, because the price for square foot has steadily increased and will only continue to increase as times goes on. Another associated cost would be the purchase of coffee machines as they can run anywhere from $2500 to $10000. I would have to start with a basic model or two until I built enough customers to be able to upgrade as customers increase. Another factor would be the financial backing that comes with starting a new business. Taking the risk from the start has to be the scariest part of going into business for the simple fact not knowing for sure the business will be successful. Since there are so many different types of coffee shops popping up around the world would only cause undue stress, because you never know what to expect and how this type of business will play out until you actual establish it. This could pose a potential threat from being successful.

A few social responsibilities I could face is where to purchase my coffee and other products that would fit into my budget, but at the same token, have a unique and quality taste that would allow my customers to spread the word to help minimize my advertising cost. Another social responsibility would be my volunteering efforts that could help advertise my business, and at the same time help the local community. Lastly, to understand the local and state laws when it comes to environmental efforts and ethical labor practices to include philanthropy resources that can benefit all.
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Re:Unit 5 - Discussion Board 1 UnlikeAngela Dillingham Dec 14, 2016 06:58 PM
MR. Bragg
I like your idea with the coffee shop my daughter and i have been planning something like this since she was in the fourth grade. we have came up with so many ideas that we just cant decide what to officially do. I would like to also one day open up a place for kids that are homeless and have no family and are living in the streets and mabey give them hope in life. I have big dreams but this is where it starts school. i have never had the opportunity to really get a lot of experience in life. everything i know i have had to teach myself. so i figured if i am ever going to reach mine and my daughters dreams and open a business i need to learn all i can about a business and how it runs from an owners perspective. mabey one day i will be knowledgeable enough to open my business. keep in touch

angela
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Re:Unit 5 - Discussion Board 0 LikesCaglar Singletary Dec 14, 2016 07:26 PM
Well-said although you mispelled maybe(mabey).
I have done this before though.
It has been a good number of times to be more frank.
I have big dreams to perpetuate my business ,even after
my mortal existence terminates.
I just corrected a spelling error on my behalf.
A Teashop is a wonderful idea.
Like any noble endeaavor,it takes ton of hard work and dedication too.

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Re:Unit 5 - Discussion Board 1 UnlikeHeather Sobczak Dec 14, 2016 08:36 PM
Hey Darin,
That is such a good idea with the three stop shop! I think in this world you need all the technology out there to keep people amused. I also Chose to do a coffee shop as well, I think it would be great to use some form of recycled paper for the to go cups? Help the economy in any way we can. Do you agree or disagree? This place seems awesome especially for the parents of young kids. Like I said before great idea!
I hope you did awesome in this class, I wish you the best, happy holidays!
-Heather Sobczak
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Re:Unit 5 - Discussion Board 1 UnlikeDarin Bragg Dec 14, 2016 08:48 PM
Heather,

Thank you. I would have to agree with you about using some type of Recycle Company that could benefit both you and the company. It would also cut down with overhead cost, which would be a plus. Thank you for the post and I wish you and your family a Merry Christmas and a Happy New Year!

Sincerely,
Darin
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Re:Unit 5 - Discussion Board 1 UnlikeJason Walker Dec 14, 2016 01:26 PM
Unit 5 - Discussion Board
Jason Walker
Colorado Technical University
December 14, 2016



The summary of my phase 4 individual project was on recycling yard waste matericals into compost. The idea to compost was to take less waste to the landfill and use the yard waste into something rich for the soil for the use of organic gardening. The way it do so is to take yard waste around the community and turn the waste into black gold ( compost). I have been composting for 10 years now and I think it would be a good investment to turn yard waste into something great for the people around my community. I would like to work the company that is outside of West Virginia to partner up with them to teach others what it is like to save money around the yard and keep yard waste and other things out of the landfill. The landfill is a place where people go to take there items to be corrected by someone else and have to pay money to dump there stuff. But if I can find a way to safe money for the people around my community and teach people that it is easy to turn yard waste into something good for the customers. The gases from the landfill is causing a lot of health problems by breathing in to gaes from the air around us. So I think it would save a lot of time and money to use what we have around our homes to make compost to use in our raise beds and other plants around the house. It is a good sourse of fertilizer for the plants we grow.

The issues of the idea of recycling around the community is that will all the people recycle there waste so people like me can go get it. And the cost of the containers to put the yard waste in and how much it would cost for me to send them around the areas by the company that I am working for. It is hard to get people in the community to recycle there yard waste and set it to the street for us to come get it. There would be a small price to pay for the comtainers to help us keep the business going. It is up to the people around our community to be able to recycle there yard waste and send it to the street for pickup. But if people would recycle there yard waste to us then they want have to take it to the landfill and pay out of there pocket to dump the yard waste. It woud save on gas for others to recycle there waste to us. And another issues is that a lot of people do not have truck to take the compost from us to put it in there raise beds and other areas around there home. So we might have to find a way to pay for a truck to deliver the product to customers homes. Truck are a high dollar items that would cost a lot of money for gas to send them our compost to the customer. And the cost of the product that is giving to the customer in one truck load.

The social responsibility for the compost would cost a lot plus the idea of sending the product to the customer. And the idea of ho much the cost would be to sale the product that we make. It would help the economy by not take the yard waste to the landfill and pay the out of the pocket prices that we pay for dumping the waste at the landfill. The individual would have to take there waste to the landfill every time that is time to take there waste to the landfill each time. The idea is to help keep us green and not have to breath in the gases that causes problems in the world we live in. The more that we recyle the better we can live without breathing in the gases that is head out in the ozone layer. I would to live in a world of fresh air not the gases that is coming from the landfill in our community. We need to think more of the green planet and recycle more in this country to live a better life. We can do a lot with yard waste if we just know what the idea is behind all of this to make compost for our yard and live organic .

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Re:Unit 5 - Discussion Board 1 UnlikeAngela Dillingham Dec 14, 2016 06:49 PM
Angela Dillingham
dicussion board 5
business law 1
12/14/20016





My phase 4 individual project was on opening a bakery. It was going to be more than just a bakery. I would like to have coffee and mabey a few lunch meat sandwiches and plenty of pastry's, cookies, cakes, cupcakes. I would like to have a certain area where my customers can go to relax and do business work or school work on their computers and just be in a calm relaxing environment and take a load off. I would like to have my products affordable for everyone. No matter where you come from. i would like to have a system for if you want to buy a item for a homeless person kinda like pay it forward type thing. I also want a room where you can have an informal business meeting and enjoy a bite to eat and a amazing cup of coffee to keep you going. Lord knows coffee is my life saver. I would probably need a couple vender's. one for soda and another to put in orange juice apple juice and power aids and mixed minute maid drinks. so I want a little mixture of small items in the store. i think it would also be neat to add a little area with different school things. like pencils paper notebooks and erasers mabey jell pens and different unique things to give the customers a verity of things to choose from or mabey a place to just get away from all the stress of the world that is on their shoulders.

As far as a social responsibility i would like it if everyone that came in left with a smile on their face. I would do a little advertising when i open up the store. just so people new what we offered and to come try it out. possibly do some samples to let people try. I would make small menus of what we offered and i would also let them know if they had a birthday or anniversary coming up we could make them a cake or cupcakes of just a box of many different treats for their special occasion. If my business did real good for a long time i would like to be able to donate cakes to children between the ages of 1 to 18 for their birthday if their parents couldn't afford one. I think your birthday is the most special day of the year so why not make it very special even if you don't have a lot. everyone deserves something on that day.my whole reason for wanting to have a business is to help others like i have been help along my life time . Mabey down the road i will really figure out what kind of business i really want but for this class this will have to do. I have so many ideas and things I want to do I just cant decide on one right now.
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Re:Unit 5 - Discussion Board 1 UnlikeDarin Bragg Dec 14, 2016 08:42 PM
Angela,

I really enjoyed your post. You and I have similar ideas when it comes to opening up a business. I would have to also agree that we both want one thing and that is having our customers come in with a smile and leave with a smile. This type of atmosphere is the key to being successful for the simple fact “word of mouth” would be your primary advertisement. I took away some valuable points from your post for example, you wanting to donate cakes to children who were not so fortunate. This would be a happy day for those children, because I can picture their reactions just thinking about it. I also noticed that you have an open mind to other alternatives that might be better for you in the future. You have a positive attitude and that alone will allow you to adapt to future obstacles you might face when going forward with your dreams. With that being said, where would you like to establish your business?

Sincerely,
Darin
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Re:Unit 5 - Discussion Board 1 UnlikeShalane Blackmore Dec 14, 2016 08:48 PM
Shalane Blackmore
Instructor: Jamila Mitchell
Business Law I (MGMT235-1604B-02) Legal & Ethical Implications of Business Formation December 14, 2016
To summarize my Unit 4 project, my business plan consists of starting Take2 Treasures High End Consignment Shop. This consignment business would help service mid-to-lower income families or persons with the option to purchase new to fairly used clothes, crafts, antiques, electronics and other small items of higher quality at less than new pricing. Contracted consignors would also have the option to sell merchandise in store for a fifty percent profit when sold. Thus, allowing others to provide themselves a financial avenue for their wellbeing. In addition, some direct sellers would be allowed based on their employment obligations with their wholesaler to supply/consign products for display/sales.

As part of the ethical considerations to resale or consignment, is the attempt to reduce or eliminate degrading effects to the environment by minimizing the disposal of items that are still useful to human population, and sparing the cost of new and wasted materials. It can be viewed as a waste-reduction strategy. The purchase of second hand articles is important for the social consumer behaviors. The ability to shop second hand, browsing of others used property at discounted rates, or to be able to sell/resell products can be deemed as a recreational motivation (shopping) for some people like that of treasure hunting, learning the history of items, and socializing with others in the endeavor of shopping or selling the products. Satisfaction comes from the sale to the consignor, owner of the business, and consumers whom are purchasing the products.
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Re:Unit 5 - Discussion Board 1 UnlikeStacy Childers Dec 14, 2016 09:24 PM
Stacy Childers
12/14/2016
Unit 5 Discussion Board
Business Law J. Mitchell

The business I chose to use for my Unit 4 is a partnership of four people calling the store Childers Crafty Corner & Unique Gifts is a small town quaint store for all your crafting needs and unique one of kind gifts. The craft supply store will offer craft supplies and one of kind handmade items for the less crafty consumers along with unique gifts for everyone. Our store will serve the White Hall and Pine Bluff area in central Arkansas. Consumers will always experience a knowledgeable staff for one on one service. If we don’t have what you are looking for we will do what we can to see if our vendors can provide what you are seeking from unique gifts or a craft item made from your specifications or you can purchase most type of crafting supplies for your own handmade items. Childers Crafty Corner & Unique Gifts plans to become your one stop shop away from the congested mall and big city stores. That is how we plan to give you that one on one attention to each of our customers. In the future if there is an interest we would like to hold small group settings for classes in wreath making and floral arrangements, candle making and ceramics. To hosting quilting, crocheting and cross stitching classes and group projects like round robins. We are committed to keep crafting going for generations to come. Childers Crafty Corner & Unique Gifts will be owned and operated by a family of four ladies that have a personal knowledge in different scopes of the business.
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Re:Unit 5 - Discussion Board 1 UnlikeMichele Funches Dec 15, 2016 06:52 AM
Hi Stacey
I really enjoyed reading your post exspecially when it has to do with children because I lovd them so much. I think that you customers would love it that fact that they would have to use their minds to create things would give them a sense of pride. And as far as 4 ladies as owner's Good Luck now you and I know ladies can't agree about nothing but I'm pretty sure you guys will work it out wish you the best in your compny and future classes.
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Re:Unit 5 - Discussion Board 1 UnlikeStacy Childers Dec 15, 2016 12:09 PM
Thank you yeah the four ladies in concept would be my mother, myself and my two daughter in laws. So I think it will work pretty well if it was something that we all want and chose to do and not forced to be a part I think that is a good start.
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Re:Unit 5 - Discussion Board 1 UnlikeDarin Bragg Dec 15, 2016 08:33 AM
Stacy,

I can actually picture that type of business being successful in a small town for the simple fact location, location, location… The other reason would be a unique supply and demand that is not common in regular retail stores. As for me, I enjoy going into a mom and pop store, because those types of hand crafted items are cherishable, and unique. I also like how you explain that if you do not have what you are looking for, then you will help find a local store that does. That in mind is keeping the community involved and spreading the wealth within your community. This kind of attitude will go a long way with this type of business. Good post and wish you a Merry Christmas and Happy New Year!

Sincerely,
Darin
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Re:Unit 5 - Discussion Board 1 UnlikeBrandi Nava Dec 15, 2016 08:59 PM
what a fun idea and business.
i like how youre going to give out quilting, crocheting and cross stitching classes . thats nice of you
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Re:Unit 5 - Discussion Board 1 UnlikeHeather Sobczak Dec 15, 2016 09:26 PM
Hi Stacy,

This place sounds so awesome! when will you be open!? lol I would totally be the 'less crafty consumer.' Anything I design looks like a two year old designed it LOL
Did you think about craft classes for the youth? I bet the parents would love that. Give them a little bit of free time or even doing projects together would be a cool bonding time between parents and kids.
I think it is a really smart idea to order things the customers need that are not in stock, I would imagine it would keep your customers coming back.
I wish you and your family a Merry Christmas, and a Happy New Year!

-Heather Sobczak
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Re:Unit 5 - Discussion Board 0 LikeJason Walker Dec 16, 2016 10:53 AM
Hello, Stacy

I just read over your post that you wrote and I learned that you like to work with your hand by making crafts. I think crafts is a great idea for what you want out of a business. I know you will make good money doing this. I have a question would you do anything with frames for picture with your craft and supply for your business if that is what you would do as well I would be one of you customers. To clarified something from you would you branch out to a different state when your business starts you grow. I hope with your crafts you can come to Atlanta just saying. But I really like that you are into crafts and other items for the business you pick. There was a lot of difference in the business that you picked and what I picked in my post. I am someone that likes to recycle yard waste to make great soil for my raise beds. I think that we all need to recycle products to help us take less to the landfill like produces for yard waste plasic and anything that we can recycle in your community. But it was great to read your post stacy and I hope that you have a Happy Holidays to you and your family

Thanks Jason
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Re:Unit 5 - Discussion Board 1 UnlikeMichele Funches Dec 15, 2016 06:44 AM
UNIT 5 DISCUSSION BOARD
MGMT 235
Instructor Jamilla Mitchell
Michele Funches
December 15, 2016

My Phase 4 Individual Project was just one of the great ideas I intend on pursuing which is a Dad- Tee shirt company. Our store will be providing a safe, fair and impairment environment that is helpful in producing and selling healthy mindful products encouragement to men who have taken the responsibilities of single parenthood raising their children and doing so with hardly no recognition.

As an African American company, we intend to stimulate the African American community economics. Since tee shirts are worn by the average human being why not give them a chance to say how they feel. Tee shirts wordings can be with thoughts to encourage, support and can also be humorous. Our service intends on providing encouragement to single fathers, alleviate stress of single parenting through humor and/or thought provoking slogans and sayings.

Our future goals and development is to give theses single fathers a voice since society always recognizes the single mothers. Well hears a little eye opener from a little starter entrepreneur that is thinking about you guys.

We also intend to use old cardboard boxes to draw our flyers with use recycle bottles to have the children sell their invention out of soda bottle with the DAD-TEES LOGO SIGN on them to give to needy children in the community that lose their parents over domestic abuse no one reaches out to them so we will. I also want to give 20% of the money to help children born with down syndrome in honor of my god daughter that was born with that and only lived 10 months I want to help find reasons why this happens and raise money to find a cure.
.
As far as social responsibility goes we would be offerrering jobs within the community in also recycling the dollar within the community to enhance economic growth.
My goal is to eliminate this thought and encourage the positivity of African American men who are taking care of their responsibilities of raising their sons into men and daughters into women. By giving the opportunity to give a voice to fathers, Dad-Tees will provide that voice.

Well I would like to thank instructor Mitchell for teaching me this course in for my classmates it was a pleasure reading your post in Good Luck in your future Dreams.






Reference Page
Armas, Genaro, Single Father Homes on the Rise, Washington (May18)
Small Business Administration (SBA)
www.sba.gov/starting-business






Attached Files
unit 5 discussion board mgmt 235.rtf
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Re:Unit 5 - Discussion Board 0 LikeJason Walker Dec 16, 2016 11:23 AM
Hello, Michele

I just read over your post and I learned a lot from what you said. I glad that you are thinking about the single fathers that are out there in the world. I think what you are doing is really great . I also read about the issues of young children with issues that they are born with. I hope that do find a cure for it. And I hope that they will find a cure with other issues in children as well. I have a question for you is the t-shirt only use for fathers that are a single parent or someone that it a grandfather too. I really like what your business is and I hope that you will make a lot of mooney doing this for single fathers. You were right about that we don't talk much about single fathers as much as we talk about single mothers in this country. What clarified this fo me how much would your t-shirt be and will business be out of state as well. I know a few people I went to high school are single father raising 3 kids I thought about sending him a shirt to know that he is not alone. But after reading what you wrote on your post there is a lot of difference in what you want in a business than what I wrote about. I wrote something about recycling yard waste into some great black gold( compost). I am someone that recycles alot of my yard waste into compost I've been doing this for 10 years now and make some great compost in about 14 days to put in my raise beds or around my bushes and my yard for fertilizer. Well it was great to read your post and hope you have a great holiday and a happy new year.
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Re:Unit 5 - Discussion Board 1 UnlikeBrandi Nava Dec 15, 2016 09:04 PM
The business that I am looking to start is a coupon and deal website and passbook for better deals that our merchants want to offer. This company called Brandi’s Coupons will be serve a niche market for the personal services businesses like nail shops, spa’s and massage therapy centers. These businesses are the most able to offer discounts on there products since they rely on only their time needed to perform these services to satisfy the deals and not actual physical cost of good sold. Similar to Groupon’s model focusing on services rather than tangible goods. Brandi’s Coupons will provide merchants a way to crate, publish and manage their offers by using login’s to access individual store portals where each merchant can easily create coupons complete with images of the products, links to their other coupons and store and a way to limit the # of coupons published and time frame offered. Bar codes will be used to track and record all redemptions and geo-fencing will help identify coupons closest to you by alerting the user that there is a deal in their area. Brandi’s coupons will first take on the Denver market and expand according to demand in additional areas strategically chosen for their concentration of these types of business, usually in heavily populated cities that have lots of people.

The ideal business entity for a small business with one partner, where these two partners will most likely be the owners and the ones who operate the business on a daily basis for their own incomes and livelihoods is an LLC with multiple members, which is essentially a partnership and all the revenue and expenses flow through to the personal returns of the individual owner/partners on Form 1040 of Schedule C. This business entity has many advantages for individuals starting a business for themselves similar to a sole proprietorship except the LLC offers the owners protection similar to a corporation where they are limited in their liability. It also is not as costly to run a LLC as it is a corporation which has a lot more reporting and record keeping requirements since it is its own entity. All profits and losses flow through to the owners individual 1040 in the same percentage a their ownership interests.
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Re:Unit 5 - Discussion Board 1 UnlikeJamila Mitchell Dec 15, 2016 11:58 PM
Brandi,

It seems as though you've been thinking about this business venture for awhile. Fascinating idea. I hope you follow through with this venture and make it a profitable business.

Instructor Mitchell
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